company-reviews

Is It Unethical to Purchase Reviews and Endorsements?

If you’ve ever wondered where to grab dinner, which doctor to choose, or which stores carry the best kind of artisan bookends, you’ve probably done a Google search. And, depending on which results show up, you’ll see that there are at least a few local businesses with stars next to their names—the stars representing ratings and reviews. In the past, …

Internet Local ListingsIs It Unethical to Purchase Reviews and Endorsements?