google-panda-update

Today There Was a Google Panda Update, but Don’t Panic Just Yet

Multiple sources have confirmed that Google has rolled out a new update for its “Panda” search algorithm, including Google’s own Pierre Far, who wrote on his Google+ page that the change will continue to be rolled out over the next few days: “Earlier this week, we started a slow rollout of an improved Panda algorithm, and we expect to have …

Internet Local ListingsToday There Was a Google Panda Update, but Don’t Panic Just Yet
keywords-for-small-businesses

Back to Basics #17: How to Choose Keywords for a Small Business

In our Back to Basics series, we’ve talked about blogging, content marketing, updating social media, managing your public image, and even how to manage your time by using tools to help speed up your posting and sharing. But this isn’t all you need to be doing to make sure that people are finding your business! Another important part of keeping …

Internet Local ListingsBack to Basics #17: How to Choose Keywords for a Small Business
why-am-i-not-showing-up-on-google

Back to Basics #13: Why Am I Not Showing Up on Google?

It’s a question a lot of small business owners have: Why am I not showing up on Google? You’ve made sure you’re listed on all the major business listings, you’ve optimized your posts and images, and you’re still not seeing your name pop up at the beginning of the results. What gives? Unfortunately, Google is slow at crawling, indexing, and …

Internet Local ListingsBack to Basics #13: Why Am I Not Showing Up on Google?
following-your-websites-ranking-progress

Following Your Website’s Ranking Progress

If you’ve put the time and effort into SEO practices such as blogging, listing your store in directories, and promoting your store on social media, then you know how important it is to keep track of your progress. You need to see if your efforts are paying off, after all—why waste energy and perhaps even money if you don’t see any …

Internet Local ListingsFollowing Your Website’s Ranking Progress
3-things-to-know-about-local-marketing-for-small-business

Back to Basics #10: 3 Things You Need to Know About Local Marketing for Small Businesses

Welcome back to another Back to Basics post! In this article, we’re going to talk a bit about a few simple things small businesses need to know about local marketing success. When a brand is competing on a local level, it doesn’t need to focus on the same things that a national brand does. This much is probably obvious, but …

Internet Local ListingsBack to Basics #10: 3 Things You Need to Know About Local Marketing for Small Businesses
local-listings-for-small-businesses-with-no-physical-address

Back to Basics #9: Local Listings for Small Businesses with no Physical Address

In Back to Basics #6, we covered the importance of small businesses being listed across local directories such as Yellow Pages, eLocal, Brownbook, Manta, White Spark, and others. This process is easiest to do for those businesses that have a brick-and-mortar store: A boutique, hair salon, supply store, or car repair shop, for example. But what if you’re a contractor …

Internet Local ListingsBack to Basics #9: Local Listings for Small Businesses with no Physical Address
website-rank-which-factors-are-the-most-important

Back to Basics #7: Website Rank

Note: If you’re an internet marketing expert, this post will probably not be of much help to you. But you can feel free to check out our other marketing tips and tricks here, or learn about our internet marketing services here. If you’re a beginner, we welcome you to read our Back to Basics series to learn more about internet advertising and small business marketing. And be …

Internet Local ListingsBack to Basics #7: Website Rank